Head of Product Marketing

THE ROLE

תיאור המשרה

A global provider of business management solutions is seeking a Head of Product Marketing to lead positioning, messaging, and go-to-market strategy for a portfolio of cloud-based and AI-enabled products. The role focuses on helping organizations manage and scale their operations across multiple lines of business and markets.

What You'll Own

Product, solution, and platform positioning across industries, use cases, and buyer personas

Building differentiated value propositions focused on measurable business outcomes

Translating complex product capabilities into clear, credible, and compelling messaging

Go-to-market strategy for new solutions, major releases, and cross-portfolio initiatives

Sales and partner enablement (presentations, demos, battlecards, ROI narratives)

Competitive intelligence and market/category differentiation

Crafting product and solution narratives for analyst engagement

Driving voice-of-customer insights and customer storytelling

Leadership, hiring, and development of the Product Marketing team

What We're Looking For

10+ years of Product Marketing experience in B2B SaaS / enterprise software

Proven ownership of positioning, messaging, and go-to-market for complex products or multi-product portfolios

Strong background in sales enablement and competitive strategy

Experience working with industry analysts

Excellent communication skills and executive presence

Experience managing and leading teams

Fluent English (written and verbal); additional languages – advantage

Experience with business management platforms or multi-product environments – advantage

Global go-to-market experience – advantage